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OG Group
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Strategic Land Management

Strategic

Land Management

OG Group · Southern England

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Strategic land · Planning · Engineering · Design · Consultation

Independent strategic land management.

OG Group is an independent strategic land manager. Planning, urban design, civil engineering and public consultation — all under one roof, from edge of settlement to entire new towns.

10,000+
Homes under active promotion
5–2,500
From small schemes to strategic sites
5
Counties of active engagement
2018
Founded as M7 Planning · Group formed 2023
Approach

How OG Group works.

Every venture is unique and requires a bespoke strategy which is both proactive and reactive. We are opportunity-led, independent and free to create solutions that unlock value — for landowners, local authorities and the communities that follow.

01Read

Read the opportunity

We start by understanding the site, the local plan position, the political landscape and the landowner's ambitions — before any strategy is written.

  • Site walkover & constraints mapping
  • Local Plan position & policy context
  • Political landscape & member dynamics
  • Landowner ambitions & timeline
02Shape

Shape the strategy

Planning, urban design and engineering perspectives sit around the same table. The strategy is bespoke, defensible and built to unlock value at the right moment.

  • Multidisciplinary brief — planning, design & engineering
  • Vision document & masterplan options
  • Risk-weighted promotion route
  • Bespoke commercial structure
03Promote

Promote with conviction

From masterplanning and consultation through to allocation and consent, we stay with the project — proactive when there's room to push, patient when the politics demand it.

  • Pre-application & member engagement
  • Public consultation (Glide)
  • Local Plan representation & submission
  • Allocation, consent or appeal
Services

Four practices, one accountable team.

OG Group brings together specialist sub-practices so that strategy, design, engineering and engagement all advance in step. No briefing chains. No disclaimers between consultants.

OG Planning
OG Planning · RTPI Chartered

Strategic & development planning

Personalised RTPI Chartered Town Planning advisory — from 5-dwelling schemes to 2,500-unit strategic sites across Wiltshire, North Somerset, Devon, Somerset and Gloucestershire.

  • Project administration
  • Pre-app & outline applications
  • Development appraisals
  • Appeals, hearings & inquiries
  • Local Plan representation
  • LPA negotiations
  • Affordable housing & S106
  • CIL submissions
Read more about OG Planning
OG Urban Design
OG Urban Design

Masterplanning & placemaking

Creative, commercially-focused design across schemes of 35–130 units (with 25–30% affordable). Landscape-led, biodiversity-positive, and built to survive the planning process.

  • Vision documents
  • Masterplans & layouts
  • Concept design
  • Design & Access Statements
  • Outline applications
  • Reserved matters
  • SuDS & green infrastructure
  • Biodiversity net gain
Read more about OG Urban Design
OG Consulting Engineers
OG Consulting Engineers

Civil & infrastructure engineering

Comprehensive engineering input from pre-planning through construction. Active on 50–400 dwelling projects in Langford, Backwell and Wells (Somerset), among others.

  • Site appraisals & feasibility
  • Flood Risk Assessments (FRA)
  • Drainage strategy reports
  • Sustainable drainage (SuDS)
  • Earthworks assessments
  • Highway & infrastructure design
  • Sewer agreement support
  • Highway agreement support
Read more about OG Consulting Engineers
Glide
Glide · Public consultationComing soon

Interactive public consultation

Glide showcases your development proposals to the public through interactive, eye-catching consultation sites — clear, accessible, and honest about what's on the table.

  • Digital consultation hubs
  • In-person event design
  • Stakeholder engagement
  • Feedback collection & analysis
  • Statement of Community Involvement
  • Bilingual & accessible by default
Read more about Glide
Coverage

Active across Southern England.

Our work is concentrated where we know the politics, the local plans and the planning authorities. Hover or tap a county to see the headline of our activity there.

Somerset
Langford · Wells
Live engineering and design instructions across the county, including consented mid-scale schemes and strategic-edge sites.
Clients & Partners

The retained management company for two specialist promoters.

OG Group is the retained management company behind two established land promotion businesses — bringing the same multidisciplinary team to both portfolios.

Accreditations & professional bodies
  • RTPIRoyal Town Planning Institute
  • RICSRoyal Institution of Chartered Surveyors
  • ICEInstitution of Civil Engineers
  • RIBARoyal Institute of British Architects
  • MRTPIMember, RTPI
  • MRICSMember, RICS
Land requirements

Have land to promote? We cover every cost.

We're actively seeking land for promotion across Southern England — opportunities without existing planning permission. OG Group funds the entire promotion process, then we share the proceeds on completion. You retain the use of your land throughout.

All costs covered.We pay every promotion and professional cost. You receive a share of the uplifted land value on sale.
01
Suitability review
We assess planning potential of your site.
02
Formal offer
If suitable, we set out a written offer.
03
Terms agreed
Solicitors agree terms — OG covers your legal costs.
04
Promotion
We promote through the planning system at our expense.
05
Permission
Planning consent is secured.
06
Marketing
We agree a sale strategy together.
07
Completion
Sale completes — proceeds shared on a percentage basis.

Tell us about your site.

A few details lets us assess suitability quickly. We will reply within two working days. All enquiries are confidential.

  • Sites without existing planning permission
  • Anywhere in Southern England — typically 5+ dwellings
  • Confidential, no-obligation review
Speak to the team

By submitting you consent to OG Group contacting you about your enquiry. We do not sell your details.

People

The team behind the portfolio.

OG Group is led by a small, senior team with experience across consultancy, housebuilding and the public sector. You speak to decision-makers, not account managers — hover a card to read more.

Matt Regan
17+ years across planning & development. Former roles at Knight Frank (residential development), Barratt Homes (strategic project management) and South West Director at a national land promoter. Founded M7 Planning in 2018.
Matt Regan
Managing Director
MRICS · Founder, M7 Planning
Andy Shepley
~30 years in planning. Former Development Control officer at Plymouth City Council. Experienced across planning appeals, Local Plan examinations, residential and commercial schemes. Joined OG Group in 2024.
Andy Shepley
Planning Director
~30 yrs · LPA & private practice
Tracy Ford
20 years in urban design and project management. Specialist in masterplanning, residential design, extra care communities and commercial projects, with a focus on conservation and traditional architecture integration.
Tracy Ford
Associate Planning & Design Director
20 yrs · masterplanning & conservation
James Applegate
Engineering Director, joined 2024. Civil engineering background across highways, drainage, flood risk and sustainable design. Pursuing chartered status with the Institution of Civil Engineers.
James Applegate
Engineering Director
ICE chartership in progress
Abi Watson
Master's in Architecture (RIBA Part 2) from the University of Bath, 2024. First-class undergraduate from Leicester School of Architecture. Dissertation focus on biodiversity net gain implementation.
Abi Watson
Design Manager
RIBA Pt 2 · MArch (Bath, 2024)
Adam Parker
Real Estate Management graduate, Oxford Brookes. Former Crest Nicholson land acquisition and strategic projects experience. Joined OG Group in 2021.
Adam Parker
Senior Land Manager
REM Oxford Brookes · ex-Crest Nicholson
In their words

What landowners, planners and developers say.

OG ran our promotion from start to finish. Planning, design and engineering all sat in one team — we never had to brief anyone twice.
Private landowner
Somerset, ~85 dwellings
A genuine multidisciplinary practice. The integration between planners and engineers shows up in the quality of the evidence base.
Senior Planner
South West LPA
The team are proactive, commercially smart, and they tell you the truth about deliverability — which is rarer than it should be.
Strategic Land Director
National housebuilder
We're opportunity-led, independent, and free to create solutions that unlock value — for landowners, for local authorities, and for the communities that will eventually live there.
— Matt Regan, Managing Director
FAQs

The questions we are most often asked.

Looking for something specific? Email info@oggrp.co.uk and a director will reply directly.

Open discussions.

Whether you're a landowner exploring promotion, a local authority shaping a plan, a housebuilder testing a strategy or a private individual with a single site — we're happy to have an honest first conversation.